Business Development For The Service Industry
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Image by StreetFly JZ via Flickr
Strong, well known companies all have secret sauces, formulas, and methods which allow them to compete and win against their known competitors. This is not something new, however it is something that is often missing within the service industry, particularly small businesses who get up and running fast.
The Missing Formula [...]
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Image by Denis Collette…!!! via Flickr
Have you ever stopped to step back away from the company with which you are molding and shaping to really see what is going on? To get above the trees so to speak? Is the company headed in the right direction? What is the financial statement really telling you? Are [...]
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What is it about a service-based business that hooks its customers to create repeat business? In many ways, it is the experience that clients and customers remember, and therefore want to have again. Experiences that can be had by a broad market base, and then those niche specific, customized experiences. Understanding the importance of the [...]
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All companies, service-based or product-based have secret ingredients they use to help set themselves apart from their competition. Companies that are in the mode of creating assets are very good at these secret ingredients. What do I mean by secret ingredients? Coca-Cola has a distinct flavor and no other company has the exact recipe that [...]
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Think of your favorite brand, could be Starbucks, BMW, Apple, even Microsoft. Whatever that brand happens to be, why is it your favorite? There is most likely an emotional attachment to a specific product or service that the brand offers. On another level, there may be a subconscious trigger that takes place based on the [...]
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Web hosting and web design can be daunting tasks to someone unfamiliar. Sure, you could piece together different parts of the puzzle, but for a complete beginner, it may make more sense, both from a learning standpoint and a financial one, to utilize a product that has everything you need. This is what Site Build [...]
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For many, the daily routine of getting up and going to work, coming home and doing it all the next day is all too common. It seems as though there has to be a better way to live, a better way to make a living, to work on your life’s mission. I am in no [...]
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Entrepreneurial Seizure: a technician suffering from the dream of owning their own business, and in doing so, create a job for themselves working in the business, rather than on the business.
Michael E Gerber, author of many books including The E-Myth and The E-Myth Revisited defined that phrase and in doing so has become the number [...]
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Twitter is a great tool for interacting online, finding people who share a similar interest, and following those who inspire you. I wanted to share a few fellow twitterers that I follow who I think all have a great message and are successful because of it. I highly recommend following these people and checking out [...]
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Sales- it is what creates business in any market, industry, or economic condition. It could be as simple as a waiter asking if you’d like to have another drink, to as detailed as putting together a large real estate development deal. In all cases, the strategy is the same. There are three main points to [...]
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