Benjamin Warsinske

Business Development For The Service Industry

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How To: Care…But Not That Much


The world we live in is one big negotiating table, this according to World Renowned Negotiator Herb Cohen. He has written a couple books that I have written about in previous posts. Throughout my career and life, after reading his books and focusing on applying his advice to my life, I have found the biggest take away from Cohen is this simple little phrase: CARE…BUT NOT THAT MUCH

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Check Out These Best Selling Books!


I research and read quite a bit. It is a big part of what keeps this blog going. If I didn’t continue to learn and stay on top of the service industry, then I wouldn’t be able to write good, solid blog posts or articles. The only problem is, I wish I could devote more [...]

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I Miss My Books!


When I made the move to Hawaii, I had to leave a lot of things behind. Material type possessions such as my TV, DVD player and PC computer I was OK giving to friends and family or donating. One of the things that I was unable to bring was my collection of books. And I [...]

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Herb Cohen: You Can Negotiate Anything


I have just finished reading a book that will literally change your life and your business. The legendary Herb Cohen writes in a storytelling way, which allows the reader to understand the concepts and strategies of negotiation which he explains. I cannot express enough how important interpersonal skills, selling your ideas, and coming up with [...]

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  • Recent Posts

    • Live Life to the Fullest
    • 2Pac: Lost Prison Interview (1995)
    • Leveraging Scarcity To Your Advantage
    • Are You Business Minded?
    • Your Focus Equals Your Reality
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