Small Victories Can Amount to Big Change
Image by law_keven via Flickr There is something to be said about accomplishing small tasks and small goals and as they add up together can create more momentum than getting one big win or accomplishing one big goal. Usually, to accomplish a big goal, a series of smaller goals must be set. An Overwhelming Goal [...]
The Subjective Power of Money
Money…the life blood of an economic society. An agreed upon thing which holds value that can be exchanged for goods and services. Yet, if it is as simple as that, why does it get so complicated? Well, to break it down into simple, bite-sized pieces, there are a few things that cause money to be [...]
Envisioning Success is 90% of the Battle
Image by alles-schlumpf via Flickr What is success? How can you define such a subjective concept? In each an every activity we do, we measure our performance against ourselves, against competitors, friends, enemies, celebrities, and star athletes. When you compare your success to others, it often times backfires. When you are stuck in a state [...]
Creating A Service-Based Branded World
What is it about a service-based business that hooks its customers to create repeat business? In many ways, it is the experience that clients and customers remember, and therefore want to have again. Experiences that can be had by a broad market base, and then those niche specific, customized experiences. Understanding the importance of the [...]
Secret Ingredients: How Selling Hours Can Hurt your Bottom Line, Company and Brand
All companies, service-based or product-based have secret ingredients they use to help set themselves apart from their competition. Companies that are in the mode of creating assets are very good at these secret ingredients. What do I mean by secret ingredients? Coca-Cola has a distinct flavor and no other company has the exact recipe that [...]
Branding As Personification: How Certain Brands Create A Personality of their Own
Think of your favorite brand, could be Starbucks, BMW, Apple, even Microsoft. Whatever that brand happens to be, why is it your favorite? There is most likely an emotional attachment to a specific product or service that the brand offers. On another level, there may be a subconscious trigger that takes place based on the [...]
Let Go of the Ownership Mentality
What is it that has led so many people to want and desire to own anything and everything that is presented before them? There are a lot of factors, marketing being a large one. The idea of ownership has been instilled in us from so many different places that it seems almost natural to own [...]
Lifestyle Design is A Conscious Choice
For many, the daily routine of getting up and going to work, coming home and doing it all the next day is all too common. It seems as though there has to be a better way to live, a better way to make a living, to work on your life’s mission. I am in no [...]
Escaping the Entrepreneurial Seizure
Entrepreneurial Seizure: a technician suffering from the dream of owning their own business, and in doing so, create a job for themselves working in the business, rather than on the business. Michael E Gerber, author of many books including The E-Myth and The E-Myth Revisited defined that phrase and in doing so has become the [...]
Check Out These Best Selling Books!
I research and read quite a bit. It is a big part of what keeps this blog going. If I didn’t continue to learn and stay on top of the service industry, then I wouldn’t be able to write good, solid blog posts or articles. The only problem is, I wish I could devote more [...]
